Opportunity Assessment

Opportunity Assessment

Understanding the market dynamics and opportunity for your business in mobile payments

In order to understand whether to launch mobile payments services, mPay Connect helps clients to identify the opportunity for the business. As a first step in assisting our clients with launching mobile payments services, mPay Connect conducts an opportunity assessment which may include:

 

• Identification of key trends in market
• Market Opportunity and Sizing
• Market segments and customer profiling including money flows and distribution channels
• Competitive Assessment and SWOT Analysis
• Regulatory Assessment and Policy Toolkits
• Technical Appraisal